Partners who help you navigate loyalty technology RFPs with real, inside experience.
Bond helps you identify what your loyalty program truly needs to perform and ensure your RFP reflects it at every level—features, people, systems, and channels. Whether you’re planning an RFP or need help making sense of one already in motion, we make sure the process leads to technology that delivers in the real world.
When we support a Loyalty Technology RFP, we don’t just help you evaluate platforms. We help define what the technology should enable and ensure your decisions are grounded in operational reality.

RFP Definition & Design.
We translate business goals into platform requirements that are practical and performance-driven. From defining use cases to prioritizing features, we ensure the RFP reflects what loyalty technology must deliver today and scale for tomorrow.
- Translate business goals into platform requirements
- Define user types, data needs, and key workflows
- Prioritize features based on performance impact
- Identify dependencies and integration requirements

Vendor Evaluation.
We bring operational expertise to the selection process, assessing vendors for scalability, security, and fit with loyalty use cases. Our approach surfaces gaps early, validates real-world performance, and ensures shortlisted options meet both technical and business needs.
- Assess proposed solutions for scalability, security, and real-world fit
- Identify hidden gaps in loyalty-specific functionality (e.g., segmentation logic, offer deployment, partner linkage)
- Pressure-test architecture diagrams, SLAs, and APIs
- Ensure multi-channel readiness (web, app, POS, etc.)

Internal Alignment.
The best technology fails without organizational buy-in. We align IT, loyalty, and marketing teams around shared requirements and workflows, support procurement discussions, and equip leadership with clear materials to make confident, informed decisions.
- Facilitate collaboration across Loyalty, IT, and Marketing teams
- Support business case development and procurement discussions
- Advise on build-vs-buy models and vendor configuration strategies
- Document technical rationale for leadership sign-off