A clearer view of behavior. See what people do, why they do it, and where to act.
Our team works across the full spectrum of behavioral, attitudinal, transactional, and market data, connecting sources others can’t.
With proprietary tools, AI-powered integrations, and frameworks anchored in The Bond Loyalty Report™, we connect client systems and third-party benchmarks to uncover what really drives choice.
Built to integrate. We connect every kind of data — structured or unstructured, quantitative or qualitative — and turn it into something that performs.

Customer Insights.
We analyze behavioral signals, clicks, conversions, frequency, and value, to surface patterns in how customers act and interact. These cross data-set insights power churn prevention, customer lifetime value modeling, smarter segmentation, and brand affinity scoring.
- Churn Prevention
- Customer Lifetime Value (CLV)
- Segmentation
- Brand Affinity Scoring

Program Insights and Optimization.
Understand how members engage across your full program lifecycle; from enrollment to earning, redemption, and retention. We identify what’s driving your performance, where engagement drops, and how to refine offers and mechanics to maximize impact from your data.
- Behavioral Boosts
- Market Basket Analysis
- Cheat Code
- Share Shift Validation
- Engagement Acceleration
- Item Offer Optimization
- Partner Prism

Competitive Insights.
Know your competitor’s: programs, offers, earn mechanics, promo cadence, and value propositions; and use it to benchmark, spot gaps, and flag shifts across the category. Understand where you stack up and where you can differentiate with our AI tool and proprietary data sets.
- AI Market + Promotion Scan
- Flyer Extractor
- Program Benchmarking
We transform raw signals into strategies that move the needle. By integrating insights across transactions, behaviors, and sentiment, we turn complexity into clarity.
The Bond Loyalty Report™
The benchmark for loyalty.
One of the industry’s most comprehensive and enduring datasets on customer loyalty. With over 35 million data points collected across 15+ years and 400+ leading programs, it reveals how people interact with brands; providing benchmarks brands can act on.
Bond Behavioral Institute
Understanding the science that moves people.
Our applied research and proprietary tools uncover the human drivers behind loyalty. Through diagnostics, experience mapping, and behavior modeling, capture signals most systems don’t, the Bond Behavioral Institute transforms signals into insights that explain not just what people do, but why.
Wallet IQ
See what customers do, not just what they say.
Wallet IQ uses anonymized, card-linked data to reveal where customers are really spending, inside and outside your program. It surfaces competitive leakage, missed opportunities, and untapped pathways to drive retention, reactivation, and partnerships. Proof that loyalty is measured in actions, not words.
Bond AI Social
Understand sentiment at scale.
Bond AI Social analyzes social conversations to reveal real-time sentiment around brands, campaigns, and experiences. Cloud-native and powered by proprietary data, it translates noise into signals brands can act on, helping strategies connect at a human level.
Client CRM Data
Unlock the value of your data.
We enrich first-party sources — purchase history, contact records, and engagement logs — with Bond’s proprietary behavioral data. The result: a more complete customer view that sharpens targeting, strengthens personalization, and turns static records into dynamic insight.
Synapze XI
Prove the impact
Synapze XI is our proprietary intelligence platform that unifies behavioral, attitudinal, transactional, and emotional data into one system. Cloud-native and AI-powered, it integrates seamlessly into your martech stack, turning raw inputs into clarity, compatibility, and measurable ROI.